ESG: A implementação dos relatórios de sustentabilidade para mitigar o greenwashing

Brenda Dutra  Franco

doi:10.37497/revistacejur.v12i00.449

Authors

Brenda Dutra Franco Universidade Federal de Juiz de Fora (UFJF), Minas Gerais https://orcid.org/0000-0003-3863-3236

DOI:

https://doi.org/10.37497/revistacejur.v12i00.449

Keywords:

Corporate Governance, Sustainability Reports, ESG, Greenwashing, Sustainability

Abstract

Objective: This study explores the limitations and opportunities of sustainability reports as corporate governance tools, emphasizing their implementation to mitigate greenwashing.

Method: The research is descriptive and based on the examination of existing legislation and bibliographic review. The article is structured into three main topics: (i) the corporate governance movement, (ii) greenwashing characteristics, and (iii) the need for standardizing sustainability reports as vehicles for ESG information.

Results: Corporate governance has evolved to address environmental, social, and governance issues, emphasizing sustainability as a principle, as defined by IBGC and OECD. However, the lack of standardization in sustainability reports hinders their effectiveness in combating greenwashing.

Conclusion: It is concluded that standardizing sustainability reports is essential to enhance corporate transparency, strengthen governance, and minimize greenwashing practices.

Downloads

Download data is not yet available.

Author Biography

Brenda Dutra Franco, Universidade Federal de Juiz de Fora (UFJF), Minas Gerais

Mestranda em Direito e Inovação na Universidade Federal de Juiz de Fora (UFJF). Pesquisadora no Grupo de Pesquisa Empresa, Desenvolvimento e Responsabilidade (EDResp/UFJF) e Grupo de Direito Ambiental e Desenvolvimento Sustentável (UniCeub - Brasília - DF).

References

BRITO, Ana Carolina F. de Melo. Relatórios corporativos socioambientais: perspectivas de direito, política pública e comunicação ambiental. São Paulo, 2019. 152 f. Dissertação (Mestrado em Ciência Ambiental) – Programa de Pós- Graduação em Ciência Ambiental – Instituto de Energia e Ambiente da Universidade de São Paulo.

DELGADO-CEBALLOS, J.; ORTIZ-DE-MANDOJANA, N.; ANTOLÍN-LÓPEZ, R.;MONTIEL, I. Connecting the Sustainable Development Goals to firm-level sustainability and ESG factors: The need for double materiality. BRQ Business Research Quarterly, 26(1), 2-10, 2023.

EFRAG. European Financial Reporting Advisory Group. ANNEX to the Commission Delegated Regulation (EU) .../… supplementing Directive 2013/34/EU of the European Parliament and of the Council as regards sustainability reporting standards. Bruxelas, 31 de julho de 2023. Disponível em:<https://www.efrag.org/Assets/Download?assetUrl=%2Fsites%2Fwebpublishing%2F SiteAssets%2FESRS%25201%2520Delegated-act-2023-5303-annex-1_en.pdf>.Acesso em: 15 mar. 2024.

FREEMAN, Edward R.; MCVEA, John. A Stakeholder Approach to Strategic Management, Virgínia, 2001.

G1. Conar decide contra Bombril em caso da esponja de aço 'Krespinha': Fabricante de produtos de limpeza já retirou item de seu catálogo de produtos. G1, 19 de agosto de 2020. Disponível em: <https://g1.globo.com/economia/midia-e- marketing/noticia/2020/08/19/conar-decide-contra-bombril-em-caso-da-esponja-de- aco-krespinha.ghtml>. Acesso em: 5 ago. 2023.

GRAY, Rob; HERREMANS. Irene. Sustainability and Social Responsibility Reporting and the Emergence of the External Social Audits: The Struggle for Accountability?, in Pratima Bansal, and Andrew J. Hoffman (eds), The Oxford Handbook of Business and the Natural Environment (2011; online edn, Oxford Academic, 2 Jan. 2012).Disponível em: <https://doi.org/10.1093/oxfordhb/9780199584451.003.0022>. Acesso em: 5 ago. 2023.

IBGC. Instituto Brasileiro de Governança Corporativa. Código das Melhores Práticas de Governança Corporativa - 6° edição. Agosto, 2023. Disponível em:<https://conhecimento.ibgc.org.br/Paginas/Publicacao.aspx?PubId=24640>. Acesso em: 04 dez. 2023.

JEBE, Ruth. The Convergence of Financial and ESG Materiality: Taking Sustainability Mainstream. 56 American Business Law. Journal 645, 2019.

OCDE. Organização para a Cooperação e Desenvolvimento Econômico. G20/OECD Principles of Corporate Governance. OECD Publishing, Paris, 2023. Disponível em: <https://www.oecd-ilibrary.org/sites/ed750b30- en/index.html?itemId=/content/publication/ed750b30-en>. Acesso em: 20 dez. 2023.

MARTINS NETO, Carlos. ESG, interesse social e responsabilidade dos administradores de companhia. São Paulo: Thomson Reuters Brasil, 2023.

MATSUBARA, Vitor. Ford, Fiat e GM são acusadas por propagandas enganosas no Brasil: marcas foram advertidas por divulgar falsos atributos de produtos envolvendo sustentabilidade. 24 de abril de 2017. Quatro Rodas. Disponível em:<https://quatrorodas.abril.com.br/noticias/ford-fiat-e-gm-sao-acusadas-por- propagandas-enganosas-no-brasil>. Acesso em: 20 abr. 2023

PAINE, Lynn S.; SRINIVASAN, Suraj. A Guide to the Big Ideas and Debates in Corporate Governance. Harvard Business Review, 2019.

POLLMAN, Elizabeth. Corporate Social Responsibility, ESG, and Compliance. All Faculty Scholarship. 2568, 2021. Disponível em:

<https://scholarship.law.upenn.edu/faculty_scholarship/2568>. Acesso em: 13 set. 2023.

PORTER, Michael E.; KRAMER, Mark R. Strategy & Society - The Link Between Competitive Advantage and Corporate Social Responsibility. Harvard Business Review. December 2006. Disponível em: <https://hbr.org/2006/12/strategy-and- society-the-link-between-competitive-advantage-and-corporate-social-responsibility>. Acesso em: 10 mar. 2023.

SCHWARTZ, John (October 22, 2019). Fossil Fuels on Trial: New York's Lawsuit Against Exxon Begins. The New York Times. Retrieved October 23, 2019.Disponível em: <https://www.nytimes.com/2019/10/22/climate/new-york-lawsuit- exxon.html>. Acesso em: 28 mar. 2023.

SEC. Securities and Exchange Commission. The Enhancement and Standardization of Climate-Related Disclosures for Investors. Release Nos. 33- 11042; 34-94478; File No. S7-10-22. 2022. Disponível em:

<https://www.sec.gov/files/rules/proposed/2022/33-11042.pdf>. Acesso em: 15 mar. 2024.

SERAFEIM, George. ESG: Hyperboles and Reality. Harvard Business School Research Paper Series Working Paper, 22-031, 2021. Disponível em:

<http://dx.doi.org/10.2139/ssrn.3966695>. Acesso em: 28 mar. 2023.

TERRACHOICE. The “Six Sins of Greenwashing”. A Study of Environmental Claims in North American Consumer Markets. A ‘Green Paper’ by TerraChoice Environmental Marketing Inc. (November 2007). Disponível em:<https://sustainability.usask.ca/documents/Six_Sins_of_Greenwashing_nov2007.pdf>. Acesso em: 23 mar. 2023.

UNEP FI. United Nations Environment Programme Finance Initiative. Who Cares Wins: Connecting Financial Markets To A Changing World. 2004. Disponível em:<https://www.unepfi.org/fileadmin/events/2004/stocks/who_cares_wins_global_comp act_2004.pdf>. Acesso em: 10 abr. 2023.

VERHEZEN. Peter; MORSE, Paul (2010). Fear, regret and transparency. Corporate governance embracing disclosure and integrity. WorldBank-NACC, Thailand, Public Affairs Publishing, pp. 27–54.